Why choose a custom website over Wix, Squarespace, or Shopify?

Template builders like Wix, Squarespace, Shopify, and Square Online are convenient but come with serious trade-offs: bloated code, slow load times, poor Core Web Vitals scores, limited SEO control, and vendor lock-in. Our custom-built sites are hand-coded for maximum performance, score 100 on PageSpeed, are fully SEO and AI-SEO optimized, and you own the code outright — no monthly platform fees, no lock-in.

What's included in the comparison deck?

Every project ships with a before vs after comparison deck covering: PageSpeed scores (old vs new), Core Web Vitals breakdown, side-by-side design comparison, SEO audit results, AI-SEO readiness score, mobile responsiveness comparison, and a plain-English summary of improvements.

Websites in an Hour | Custom Web Design, SEO & AI-SEO Optimized

Q: What is AI-SEO optimization?

AI-SEO (also called Generative Engine Optimization or GEO) is the practice of optimizing your website to appear in AI-generated answers from ChatGPT, Google AI Overviews, Perplexity, and other AI search engines. Every site we build is optimized for both traditional Google search and AI search visibility from day one.

How it works

A custom website, built the right way.

No templates. No drag-and-drop builders. No Wix, Squarespace, or Shopify lock-in. Just a hand-coded, SEO-optimized website — delivered fast.

01

Submit your URL

Drop your current website URL into the field above — or tell us you need a brand new site. We'll audit your existing site for speed, Core Web Vitals, SEO gaps, and AI search visibility.

02

We design & build

Our team crafts a pixel-perfect, fully custom website — hand-coded from scratch, never from a Wix, Squarespace, or Shopify template. Every line of code is intentional and optimized for speed.

03

Go live fast

Simple sites are handed over in as little as an hour. Sites requiring custom backend connections or advanced features are delivered as quickly as complexity allows — always faster than a traditional agency. Every project includes a before vs after comparison deck and full SEO + AI-SEO optimisation.

Pricing

Custom website design. Transparent pricing.

No hidden fees. No monthly platform costs like Wix or Squarespace. One price, one custom website, delivered fast.

Simple Site

$2,500flat rate

One high-converting, hand-coded landing page — faster and better than any Wix or Squarespace template. Contact form wired to your inbox or CRM.

Single-page custom design
Mobile-first & responsive
Contact form → email or CRM
100 PageSpeed score
SEO + AI-SEO optimized
Before vs after comparison deck
Minimum delivery: 1 hour
Optional: hosting & SEO maintenance

We can host it and keep it ranking — on Google and in AI search.

Once your site is live, we're happy to take care of the rest. We offer managed hosting so your site stays fast and online, and ongoing SEO + AI-SEO maintenance — regular audits, keyword tracking, Generative Engine Optimization (GEO), and technical fixes — so your rankings keep climbing in both Google and AI search tools like ChatGPT and Perplexity. No lock-in. Cancel any time.

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What we don't do.

We believe in being upfront. Here's what you won't find here.

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No ongoing retainers

You pay once for your site. We don't lock you into monthly fees or maintenance contracts.

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No bloated CMS or templates

We don't hand you a WordPress install with 47 plugins, a Wix drag-and-drop site, or a Squarespace template. Your site is custom, clean, and fast.

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No vendor lock-in

Unlike Shopify, Squarespace, or Wix, you own the code outright. Take it anywhere, host it anywhere, hand it to any developer.

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No lengthy back-and-forth

No discovery calls, no mood boards, no three rounds of revisions. We move fast and deliver results — faster than any agency or template builder.

Our work

Custom websites that actually perform.

Real businesses. Real results. Hand-coded, SEO-optimized websites that outperform any template builder.

Coffee Roastery

Ember & Grain

312% increase in online orders

Law Firm

Harrington & Associates

4× more consultation bookings

Fitness Studio

Apex Athletics

58% drop in bounce rate

Ready to join them?

FAQ

Questions we get a lot.

Straight answers. No fluff.

We've refined a tight, repeatable process built around modern tooling and years of pattern recognition. For a Simple Site, we don't start from scratch — we start from a deep understanding of what works. We audit your existing site, apply proven conversion principles, and build with speed-optimised code. The result is a site that would take a traditional agency weeks, delivered in a fraction of the time.

Yes, completely. Once your site is delivered and payment is settled, you receive the full source code with no restrictions. Host it anywhere, modify it yourself, hand it to another developer — it's yours. There are no licences, no platform lock-in, and no ongoing fees unless you choose to work with us again.

Every delivery includes a short review window for minor tweaks. For larger changes or ongoing work, we're happy to quote separately — but there's no obligation. Because you own the code outright, you're never dependent on us to make updates. You can take the site to any developer at any time.

The one-hour benchmark applies to Simple Sites. Full Site and E-commerce projects involve more pages, custom backend connections, and integrations that require additional build time. We're always faster than a traditional agency, but we'll give you an honest timeline upfront based on your specific requirements.

Every project ships with a professionally designed before vs after comparison deck so you can see exactly what changed and why it matters. It covers: PageSpeed scores (old vs new), Core Web Vitals breakdown, a side-by-side design comparison, SEO audit results (title tags, meta descriptions, heading structure, keyword coverage), AI-SEO readiness score, mobile responsiveness comparison, and a plain-English summary of the key improvements made. It's designed to be shared with stakeholders, used in your own marketing, or simply kept as a record of the work done.

Template builders are convenient, but they come with serious trade-offs. Wix and Squarespace sites are built on bloated, generic code that drags down your PageSpeed score and Core Web Vitals — both of which directly affect your Google rankings. Shopify and Square Online lock you into monthly platform fees and limit your SEO control. Our custom-built sites are hand-coded for maximum performance, score 100 on PageSpeed, are fully SEO and AI-SEO optimized, and you own the code outright. No monthly platform fees, no lock-in, and no compromises on speed or search visibility.

AI-SEO (also called Generative Engine Optimization, or GEO) is the practice of optimizing your website to appear in AI-generated answers — from ChatGPT, Google AI Overviews, Perplexity, and other AI search engines. As more people search using AI tools, being visible in those answers is becoming as important as ranking on Google. Every site we build is optimized for both traditional search and AI search visibility from day one, so you're covered no matter how your customers find you.

Perfect.Optimized.In an Hour.